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您现在的位置: > 大学英语六级 > cpc

cpc

cpc的音标是[kæm pɪ"piː]。基本翻译是“成本-效益比”。速记技巧可以是将其简化为“钱陪比”或“刻陪比”。记住,任何速记技巧只是帮助记忆的工具,最终还是要理解并记住单词的正确拼写和含义。

CPC (Cost Per Click) 的英文词源:

CPC这个词源于网络广告领域,最初是指“每次点击费用”,即广告主仅需为点击广告的用户支付费用。

变化形式:词形变化为复数形式为CPCs。

相关单词10个:

1. PPC (Pay Per Click):词源与PPC类似,指“按点击付费”,即广告主仅需为成功引导用户点击广告的行为付费。

2. CPM (Cost Per Mille):指“千次展示费用”,用于衡量广告的展示效果。

3. CPA (Cost Per Action):指“每次行动费用”,即广告主仅需为完成指定行为的用户付费。

4. CTR (Click-Through Rate):点击通过率,反映广告的吸引力。

5. Conversion Rate:转化率,衡量用户完成特定目标(如注册、购买)的比例。

6. Ad Revenue:广告收入,反映广告投放的效果。

7. Bid Price:竞价,指广告主愿意为获得特定排名或位置所支付的价格。

8. Click Cost:点击成本,反映广告点击的成本。

9. Spend:广告投入,指广告主在特定时间段内为广告活动投入的费用总额。

10. E-commerce:电子商务,与CPC密切相关,指通过互联网进行商品或服务交易的商业模式。

以上这些相关单词都反映了广告行业的运作机制和成本计算方式,同时也体现了CPC作为广告效果衡量指标的重要性和实用性。

常用短语:

1. CPC广告(点击付费广告)

2. CPC单价

3. 点击付费广告

4. 点击率

5. 转化率

6. 广告点击

7. 广告展示

双语例句:

1. The CPC ad has attracted a lot of clicks, which has greatly improved our website"s visibility. (点击付费广告得到了很多点击,大大提高了我们网站的可见度。)

2. The CPC rate is an important indicator to evaluate the effectiveness of online advertising. (CPC率是评估网络广告效果的重要指标。)

3. The conversion rate of our product is very high, which is mainly due to the effective use of CPC advertising. (我们产品的转化率很高,这主要得益于有效运用了点击付费广告。)

4. The CPC ad has brought in a large number of customers, which has greatly improved our sales revenue. (点击付费广告带来了大量客户,大大提高了我们的销售收入。)

5. We should pay attention to the CPC click rate and conversion rate of our products and services, so as to better promote sales. (我们应该关注我们产品和服务在CPC点击率和转化率的表现,以便更好地促进销售。)

6. The CPC advertising model is a very effective way to attract customers, but it also needs to pay attention to the cost-effectiveness of the advertising. (CPC广告模式是一种非常有效的吸引客户的方式,但是也需要关注广告的成本效益。)

7. The use of CPC advertising should be based on market research and analysis, so as to better understand the needs of customers and improve the effectiveness of advertising. (使用CPC广告应该基于市场调研和分析,以便更好地了解客户的需求和提高广告的有效性。)

英文小作文:

The Click-Through Rate (CTR) and Conversion Rate of Advertising

Advertising is an essential part of any business, and understanding its effectiveness is crucial. One of the key indicators used to evaluate the effectiveness of online advertising is the click-through rate (CTR) and conversion rate.

The CTR refers to the percentage of ads that are clicked on, while the conversion rate refers to the percentage of users who take an action after seeing an ad, such as making a purchase or filling out a form. A high CTR and conversion rate indicate that an ad is effective, while a low one indicates that it needs to be revised or optimized.

The use of CPC advertising, which is based on clicks rather than time spent on a website, can help increase the CTR and conversion rate by targeting ads to users who are most likely to be interested in a product or service. However, it is also important to consider the cost-effectiveness of advertising and avoid overspending on ineffective ads.

In conclusion, understanding the CTR and conversion rate of advertising is essential for businesses seeking to maximize their online presence and sales revenue. By continuously monitoring these metrics and making adjustments based on data analysis, businesses can improve their advertising effectiveness and achieve their business goals.

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